Primary Research: Objective vs. Subjective

What is Primary Research?
-Data you collect yourself
-Analysis of things or data that have been curated into a collection or archive
-PRIMARY RESEARCH IS DIFFICULT

Objective vs. Subjective

-We as humans are born and raised to judge everything around us
-Objective is just the facts
-Subjective is drawing conclusions
-Objectivity is decided by the masses- group agreement
-Subjectivity is what we can assume based on the objective facts- easier to draw conclusions from visual rather than audible information